"There are very few people working in the social media business today that I would call 'the real deal.' Matthew Dooley is one of them. He is as smart as they come, but doesn't overwhelm you with his own intuitions. He listens and then he leans on his own finely-tuned sense of what's innovative and what works. I'm grateful to have learned much from him, and I would sign up to work with him on any project in a heartbeat.
— Michael Rubin